Alright, it’s time to crank out some serious content! When you first launch your blog or website, you should have anywhere between 10-15 posts that are proof-read, full optimized for SEO, and ready for the world to read!
In terms of actually planning my content, I use a physical planner with due dates and more included. If you are going to run your blog like a business, you need to treat every part of your blog as such.
Each piece of content should tell a story or be informative for users. You never want content to be there just because. You want to provide value to your audience, whether it is how they can snag sweaters under $20 or 10 steps to sticking to a diet.
As soon as a piece of content goes live, promote it via ads on Facebook or Instagram and don’t underestimate the power of Twitter and Pinterest. Another idea ? Newsjacking! Take a trending topic and repurpose it on your own blog, with your own ideas of course!
Zac Johnson says, “Blogging is becoming tougher these days because Google is raising the bar on the types of posts that it ranks in the SERPs. Readers are also becoming more demanding.
This is actually a good thing. It means that you will have a better chance of ranking if you focus on creating quality content, instead of keeping up with the latest black hat ranking strategies that are sure to get your site banned or alienate your readers.” Couldn’t have said it better!